What does it take for a business to recover from the current pandemic?

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I started thinking recently about how businesses will recover from the financial hardships caused by the current pandemic. The first thing I came up with was that some companies wouldn’t be able to recover. It could be for several reasons like financial, personal, and environmental. These particular businesses in question will have to face the fact that they have worked very hard at the building may not work in the post-covid economy.

The nasty word coined during covid was the word “pivot.” It may be repeated several times during the pandemic, even though the word did well when tried to subside. However, as much as I had to say the word, it’s spot on regarding what you need to do to stay in business. My thought is you need to be more agile or flexible. You must be able to change on a dime. Because if you don’t, you will not be in business for yourself anymore. Many companies I’ve seen have had to cut staff, get loans from the Federal Government. I know many companies have taken their beatings and cut very hard (I’m one of those businesses).

The biggest thing that the whole pandemic has taught me is that we need to be leaner as companies. For example, many companies are ditching office space and retail spots, co-working situations, or just working at home. Before the pandemic started, I would look at co-working office space to help me expand; then Covid hit, so I pulled back from the idea; many companies also cut marketing-related services, where companies go entirely wrong. I just went in another direction to keep my business alive.

Many business owners believe that marketing-related services are fat you can allegedly cut from a company budget. It is so not the case. It would help if you found other cuts in your business, which could include cutting independent contractor hours or eliminate positions. It would be considered unpopular and may optically look very negative. The one thing most businesses owners need to remember when it comes to their businesses is to keep the emotions. You MUST look at the bottom line.

These are just one of many things I’ve thought about over the last 19 months. My business is starting to look up again, and we are about to create a new chapter. So follow along with us here on our site or via our social media platforms to keep informed of our comings and goings.

Side Hustle — Considering publishing a book

If you want to make a little extra cash on the side, consider writing and selling your book. It can be about anything – from general topics like entrepreneurship to niche markets such as pet care. Even if it’s just a few pages long, people will buy it because they’re looking for quick reads that don’t cost much money. All you need is a computer with internet access and an idea! For starters, it can be a lot of work.

How does one get started? You can write your book for free using a word processing program on the computer. Once you have enough content, pay someone to format it to be ready to publish online or in print. It doesn’t cost much money, and there are plenty of freelancers who will do this job cheaply compared to what they charge for a full-time job. You can even find people on freelancing sites who will do it for free in exchange for the exposure that your book gets when you publish it under their name. There are many benefits of having a published book – including being seen as an expert and authority figure while making money off every sale!

If you want to keep things on the inexpensive side, have it be a DIY book. You don’t need an editor, but you will pay someone for a good cover design. There are many benefits of having a published book – including being seen as an expert and authority figure while making money off every sale. This way, it creates a potential stream of income for you. With a bit of effort, you can promote the book with the right help or using social media to promote the book. That alone takes little effort to do; We can show you how to do it.

For example, if you self-publish a book about your adventures as a travel blogger and sell it on Amazon for $0.99, you can make up to 70% of the profits! That means every time someone reads your 25-page Kindle e-book, that’s potential $0.25 in your pocket (minus delivery fees). It doesn’t get much better than that!

This is just one way you can earn money with self-published books – there are many more ways out there waiting for people like us who want an easier way to make some quick cash without too much effort or hassle involved.

Now that you know the ins and outs of self-publishing books for profit, it’s time to get started! You can begin by taking some notes on what your book is about. What are the key points? Who do you want reading this type of content? How will they benefit from reading it? Once you have some ideas down, please look at our list of top places to publish your work–we’ve got them all right here in one place. From Amazon Kindle e-books to Udemy courses, there are many different ways to make money with self-published material these days. Have fun exploring, and we’ll see you out there!

We get this question all the time

Since the pandemic started last year, as many of you are aware, people were losing jobs. As a result of this, auctions houses and businesses like mine got very busy with the million-dollar question, “What is this worth.”

For us as a company, We get that question asked all the time. However, people specifically come to us with baseball cards. During the pandemic, sports cards, in general, did see an off-the-chart demand as people were looking for something to do it. With all of that said, it created another wave of flippers in it to make a quick buck and get out. Once many of those people made their money. However, the cards they didn’t want or just the common cards were taken to local card shops or other places where you can sell stuff.

The problem is that most sports cards are extremely overproduced, which in turn drives down the value of the lot of cards that you are looking to sell as a whole. Most dealers, including myself, will not buy large lots like that unless it comes with a beautiful price tag.

As a result of the Pandemic, as of July 1, 2021, we made the executive decision to stop accepting consignment offerings.

Here is our reason why:

Market value is determined by demand and rarity as well as the economy. Also, a sentiment often affects the value potential a consignor attributes to their item. More than one person will have to want to buy your item to drive the price up. 

People seem to think that they can get what they paid for it or more and potentially profit. This isn’t always the case. This results in a lot of misunderstanding and having to educate on what an item and really gets. Not what they say it may be worth.

To keep in mind, you have to look at all of the available platforms out there to figure out where an item has the best chance of selling.

Honorable Side Hustles – Virtual Assistant

With how the world is changing, people not only have their full-time job, but they are also doing something on the side to earn some extra money. We already wrote about the top 10 side hustles that you can start doing right now, but we thought it would be good to do more of a deep dive on each to give you more insight into them. We will provide you with more information on Virtual Assistants and what they can do for a client.

General Assistant

If you have never delved into the world of Virtual Assistance, this is more than likely where you are going to start. A general assistant’s work varies massively from spell-checking documents for clients, helping with different admin tasks to alleviate some of the workloads to monitoring content on a website or becoming a moderator on forums, and more. The possibilities are endless when you are a general assistant, and it allows you to try many different things to develop a much broader skill set. General Assistants can earn from $15-30 per hour.

Social Assistant

Now we start to look into different specializations of an assistant. First, we have the Social Assistant. Social Assistants tend to look after the Social Media content while also looking after the other generic admin such as email management. Social Assistants slightly differ from Social Media Managers, as they will also engage with different brands and do hashtag research to ensure that the best results are achieved. The Social Assistant is suitable for those businesses that want to have continual content on their different Social Media channels. Pay for Social Assistants varies from $15-50 per hour, depending on the amount of experience you have.

Recruitment Assistant

That’s right; some businesses will recruit an assistant on a 20-hour package to reem through different CVs or even take interviews themselves. It can be a beneficial aspect of virtual assistance, especially if you already have some clients in the recruitment sector. The work is easy and long, meaning more money for yourself. You will find that the first job from a client will be CV skimming, then if you do a good job, they may well ask you to help within the interview itself. It is important to note that you cannot guarantee what sector your clients will be recruiting for, so having a four-year background in software engineering might not be as helpful as you think! Recruitment Assistants can earn from $20-40 per hour.

Writing Assistant

If you have a penchant for writing, being a writing assistant might be perfect for you regardless of the topic. Businesses need many different forms of content writing, from email marketing, website copy, letter writing, product descriptions, and more. The amount of paper that a business needs to be done would amaze you. Again, this is a much more generalized writer than a blog writer or copywriter, but it is a great stepping stone towards those roles. Some clients may even want to have a book written by themselves to then coin as their own to sell online! The pay for a Writing Assistant can range from $15-35 per hour; once you specialize in a single writing aspect like blog writing, it is possible to earn $120 per hour.

Design Assistant

All too often, businesses find themselves needing a graphic designer for different things such as email marketing design layout, website design layout, logo creation, and more. Design Assistants have a general grasp of graphic design. It isn’t to say that you are expected to understand and have highly rated skills using Photoshop and Illustrator. Design Assistants’ jobs tend to get are more for simple designs that can be carried out on Canva. Still, it is crucial that you set the right expectations with the client as some will try to get a graphic designer quality for the price of a Virtual Assistant. Design Assistants are looking from $20-50 per hour depending on previous work.

Bookkeeping

Somehow, bookkeeping has fallen under Virtual Assistants, leading to an influx of businesses contacting different VAs to carry out detailed bookkeeping. Suppose you have the proper knowledge and qualifications to be able to help companies with their bookkeeping requirements. By all means, you can make sure that if you don’t have the suitable skill set or level of skill, you let the client know; otherwise, you could end up costing them quite a lot of money in due course. Helping businesses with bookkeeping can bring in anywhere from $25-60 per hour.

Marketing Assistant

Some assistants get to a point where they can help with various services for a business and become an invaluable part of the team. Some of these duties can be website management, search engine optimization, lead generation, setting up sales funnels, ad management, and more. Again, they will not bring in the same level of service that a boutique agency would, but they have more knowledge and know-how than the layman. The earning potential is very high for Marketing Assistants, but they also start low. Pay can range from $15-75 per hour, depending on the experience and complexity of services offered.

The Final Piece

Virtual Assistants can do so much more than look at emails, and there are so many different ways you can go. The hardest part is getting those first few clients. After that, use other services such as Fiverr or Upwork to build a bit of a brand and gain some reviews online, as word of mouth is everything in the VA game. Networking is a great way to pick up some new clients, too; be sure to let people know that you are offering these extra services; you never know who will contact you to do some work.

With how the world is changing, people not only have their full-time job, but they are also doing something on the side to earn some extra money. We already wrote about the top 10 side hustles that you can start doing right now, but we thought it would be good to do more of a deep dive on each to give you more insight into them. We will provide you with more information on Virtual Assistants and what they can do for a client.

General Assistant

If you have never delved into the world of Virtual Assistance, this is more than likely where you are going to start. A general assistant’s work varies massively from spell-checking documents for clients, helping with different admin tasks to alleviate some of the workloads to monitoring content on a website or becoming a moderator on forums, and more. The possibilities are endless when you are a general assistant, and it allows you to try many different things to develop a much broader skill set. General Assistants can earn from $15-30 per hour.

Social Assistant

Now we start to look into different specializations of an assistant. First, we have the Social Assistant. Social Assistants tend to look after the Social Media content while also looking after the other generic admin such as email management. Social Assistants slightly differ from Social Media Managers, as they will also engage with different brands and do hashtag research to ensure that the best results are achieved. The Social Assistant is suitable for those businesses that want to have continual content on their different Social Media channels. Pay for Social Assistants varies from $15-50 per hour, depending on the amount of experience you have.

Recruitment Assistant

That’s right; some businesses will recruit an assistant on a 20-hour package to reem through different CVs or even take interviews themselves. It can be a beneficial aspect of virtual assistance, especially if you already have some clients in the recruitment sector. The work is easy and long, meaning more money for yourself. You will find that the first job from a client will be CV skimming, then if you do a good job, they may well ask you to help within the interview itself. It is important to note that you cannot guarantee what sector your clients will be recruiting for, so having a four-year background in software engineering might not be as helpful as you think! Recruitment Assistants can earn from $20-40 per hour.

Writing Assistant

If you have a penchant for writing, being a writing assistant might be perfect for you regardless of the topic. Businesses need many different forms of content writing, from email marketing, website copy, letter writing, product descriptions, and more. The amount of paper that a business needs to be done would amaze you. Again, this is a much more generalized writer than a blog writer or copywriter, but it is a great stepping stone towards those roles. Some clients may even want to have a book written by themselves to then coin as their own to sell online! The pay for a Writing Assistant can range from $15-35 per hour; once you specialize in a single writing aspect like blog writing, it is possible to earn $120 per hour.

Design Assistant

All too often, businesses find themselves needing a graphic designer for different things such as email marketing design layout, website design layout, logo creation, and more. Design Assistants have a general grasp of graphic design. It isn’t to say that you are expected to understand and have highly rated skills using Photoshop and Illustrator. Design Assistants’ jobs tend to get are more for simple designs that can be carried out on Canva. Still, it is crucial that you set the right expectations with the client as some will try to get a graphic designer quality for the price of a Virtual Assistant. Design Assistants are looking from $20-50 per hour depending on previous work.

Bookkeeping

Somehow, bookkeeping has fallen under Virtual Assistants, leading to an influx of businesses contacting different VAs to carry out detailed bookkeeping. Suppose you have the proper knowledge and qualifications to be able to help companies with their bookkeeping requirements. By all means, you can make sure that if you don’t have the suitable skill set or level of skill, you let the client know; otherwise, you could end up costing them quite a lot of money in due course. Helping businesses with bookkeeping can bring in anywhere from $25-60 per hour.

Marketing Assistant

Some assistants get to a point where they can help with various services for a business and become an invaluable part of the team. Some of these duties can be website management, search engine optimization, lead generation, setting up sales funnels, ad management, and more. Again, they will not bring in the same level of service that a boutique agency would, but they have more knowledge and know-how than the layman. The earning potential is very high for Marketing Assistants, but they also start low. Pay can range from $15-75 per hour, depending on the experience and complexity of services offered.

The Final Piece

Virtual Assistants can do so much more than look at emails, and there are so many different ways you can go. The hardest part is getting those first few clients. After that, use other services such as Fiverr or Upwork to build a bit of a brand and gain some reviews online, as word of mouth is everything in the VA game. Networking is a great way to pick up some new clients, too; be sure to let people know that you are offering these extra services; you never know who will contact you to do some work.

Having an open mind when running an eBay business

Running a business can take a lot of effort and time to ensure that everything is managed as effectively as possible. eBay businesses are no different; sometimes, they can be even more demanding. When we put effort and hard work into something, we often have expectations of success, but that isn’t always the case. That is why it is so important to have an open mind when running an eBay business and have no expectations. Below we are going to talk about how that can pay off.

Deciding what to sell

Firstly, you need to figure out what products you are going to sell. This may not be the item that comes to mind straight away or even feel massively comfortable with as you have little to no knowledge of it. Quite often, the most profitable and successful products are those that are more niche. By thinking outside the box and stepping away from your comfort zone, you can start looking into products that you may have stayed well clear from in the past. For example, trading cards are doing incredibly well online at the moment, but you may have never touched trading cards before, don’t let that stop you. You can always learn as you go.

Look for top-selling items

On eBay, you can see what items are selling the highest number of units. This is a great resource and hunting ground for those who don’t have a clear idea of what they want to sell and give you trends in categories differing from what you are used to working within. Being able to pivot your offering or expand the offering is vast when owning and running an eBay business.

Learn new skills

When you first set up a business on eBay, you may have thought that you just need to list an item and be done with it; that couldn’t be further from the truth. You will need to do some number crunching based on the cost of delivery, the listing price that eBay will charge, and the cost of the product itself; you will then work out a profitable price for you to work. There will also need to be a low level of graphic design as you want to make sure that the pictures for your listings look good and stand out; otherwise, you may well get a lower click-through rate. Speaking of click-through rate, understanding analytics and statistics when it comes to business is vital. A listing could be generating a lot of clicks. Still, few sales and a few simple tweaks to the listing itself may well change that. Still, without the proper understanding, there is a potential of missing out on the opportunity entirely.

Promote

Initially, the eBay business may have been created as you didn’t like to work on Social Media, or you expected it not to be as laborious as other businesses. Regardless of what platform your eCommerce journey starts on, you will need to develop a brand and voice for the company. Luckily, the brand will evolve. Still, it is not immediate, which is why it is vital to promote the eBay store. It can be done through Social Media, such as Facebook or Instagram, as their marketplaces are made with the exact purpose of being able to list items and sell them. eBay also offers Promotion Boxes to help you promote your items within a listing. You can make certain aspects more visible, such as a sale, or increase the prominence of your listing by giving eBay a higher listing fee, helping you get a leg up on the competition.

Be able to pivot

When you first carry out your market research, you will note that sales volumes for items in a specific sector can be subject to seasonality and therefore have highs and lows. That is why it is crucial to understand when to change and what to change the inventory too. One possibility would be cycling the list and designing the store around the seasonality of holidays and events such as graduation season or the Super Bowl. Something that isn’t selling in January of this year may well be the product to break sales records in August!

Play the long game

Regardless of the business that you start, the chance of becoming an overnight millionaire is incredibly slim. Remember, Rome wasn’t built in a day, and neither was any business that is profitable and successful. So take the time to make a list of short-term goals and a list of long-term plans to help you build some momentum and stay interested and engaged with the store. In the short term, be sure to play with different tools, use other methods until you find one that generates some good traction for you to build on.

The last word

Starting a business selling items on eBay can be incredibly intimidating at first with variety and competition. Use some of the information above, plus some more of your research, to get yourself off to the best start that you can. If you are struggling to get decent results initially, that is fine – it can take time for a strategy to build awareness and push through. Lastly, have fun and make mistakes. The more mistakes that you make when starting, the less you will make when fully-fledged, so use that time as your trial period!